The Internet standards have changed considerably over the last decade. Technology has shifted from web versions like, Web 1.0 to Web 2.0 and now towards Web 3.0. If you ask some, they’ll tell you Web 2.0 as we know it is probably on its way out the door. For many, Web 2.0 is characterized mainly by the ability of users to share information quickly with others, which has been developed into the phenomenon that we call social media. From Twitter to Facebook to YouTube and to all sorts of other kinds of communities, Web 2.0 is all about sharing and seeing. Now, if you recall or were around during what is now known as Web 1.0, information was put up on a website and that was it–the best way of sharing it was privately through e-mails and such. There was little to no communication and if you wanted information, you had togo to the source for it. Can you imagine such a harsh Internet? Now with Web 2.0 on it’s way out, the obvious question is, what is Web 3.0 going to be?
Web 3.0 is being referred to by experts as the semantic web; semantic meaning data driven. The data will come from the user and the web will essentially adjust to meet the needs of the user. For example, if you do a lot of searching for ‘design blogs’, you’ll receive more advertisements related to design. Also, when you search for other things, for example, ‘computers’, the web will keep in mind that you often search for design and may pull up search queries that combine ‘design’ and ‘computers’.
What will you get out of Web 3.0?
It may be incredible to think that there can be anything better than the web 2.0 where design was created to have a great impact on the users, which it seems hard to surpass. However, the web 3.0 will be focusing more on the type of browsing and not only on the different browsers used.
Personalization is the new key word
Web 3.0 will create an in-depth personal profile for each user. This will be uniquely assimilated from the individual search history of each and every Internet surfer. This will increase the accuracy tremendously, as now the likes of each user will be intelligently used to provide relevant search results. In short, Web 3.0 will act in a similar way to a virtual personal assistant who knows their web user inside out and is therefore able to make informed suggestions based on a profound knowledge base. More like a personal ‘siri’ for each and every web user.
The Semantic Web
The Semantic Web will be able to understand web content in its full semantic context, meaning fuller search sentences will yield sharper search results using software agents. The tag culture of Web 2.0 works in a similar way, but the Semantic Web will analyze and compare search results far more intelligently utilizing advanced programs.
Aiming to greatly enhance the intelligence and accuracy of search results, the Semantic Web will abstain itself from the inaccurate keyword based searches of Web 2.0 and utilize comprehensive fields of information which will bind together related terms, recognizing the inner relations of terms.
Web designing concepts-Revamped
The minimalistic concept of the web designing which is now in vogue will work well for the web 3.0. A web designer still has the power to lead the users’ attention to elements he or she wishes the users to see. The usual concepts will prevail even when web 3.0 has become a well-integrated technology, and web designers will focus on allowing content to be the main focal point on a website, while avoiding overuse of distracting elements, such as banners and ads.
Most of the trends in web designing that are used in the web 2.0 will not change much, as far as the usage is concerned, although significant changes may occur in the way the design is presented. What will really change is the way the people will be using the Internet and not how they will be viewing the various websites.
Search Results- Localized
Improvements in GPS technology will most likely create comprehensive comparisons of personalized search results for web users based on their exact location. High quality mashups, where two or more applications are merged together as one, will help facilitate this type of service. For example, the combination of Google maps and restaurant reviews will assist the web user to quickly find a good place to eat in their vicinity based on their culinary tastes in a matter of seconds.
The critical success factors in this new environment are absolutely linked to the simplicity, applicability, usability among others. The question is whether the opportunities created by new technologies will bring clear results and applicability to justify a new wave on Internet or not.
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